No.6: International communication platform
No. 6 Newburgh Street,
W1 London
"In one of the most leading metropolitans, adidas has set up a
unique experimental area and has named it No. 6. No. 6 is located in a
small, two floors building on Newburgh St. in London (UK) and will function as a
revolutionary brand platform that will position, communicate and prove that
adidas is the authentic, original sportswear brand.
Targeting an
international opinion forming audience, No. 6 elaborate creative, innovative and
unique activities that suit both niche audience at No. 6 and a more mainstream
audience of the adidas Originals Store London.
No. 6 can be
considered gallery, shop and hang out area for style influencers in the heart of
one of the most important trendsetting centres in the world. Activities will be
organised on a regular base and No. 6 has opened its doors for the first time on
July 31st, 2004. "
My Mecca..the place to go ASAP!
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